HOW MUCH DOES ALL OF THIS COST?

“WHAT IS YOUR BUDGET?” and “HOW MUCH DO YOU CHARGE?” have to be the MOST frequently asked questions in this biz

A video, for example, can cost $5,000 or $50,000 or $5 million and the real answer to, “How much does it cost?” is: It depends.

Below, we have outlined our pricing for our services and packages. Let’s get you the biggest bang for your buck!

SAVE WITH MONTH-TO-MONTH RETAINERS AND COMBINED SERVICES

We offer bundles and monthly content services - combining services saves you time, money, and a whole lot of nonsense

Monthly retainers are our favorite. They yield consistency and cohesiveness while allowing us to offer high-quality content at a much lower rate than a la carte.

We love one-offs as well; however, combining services also allows us to consistently build upon your brand, and branding. These plans open the door for immediate action as technology advances and content needs change.

there’s enough waste in the world; the last thing we want to waste is time.

How much does Social Media cost?

We offer social media content and management services starting at $2,500/ month

At $2,500 per month, you could expect 15 monthly page posts, shared between FB and IG. That includes custom images and/or graphics, copywriting, planning, curation, and posting as well as monthly consultations (generally about two hours total each month).

At $3,500 per month, we include two reels in addition to everything listed above. These are filmed during the photography shoots, and typically lengthen the shoot by several hours.

At $5,000 per month, we up the monthly posts to 20 and include a weekly reel (4 short videos/ reels per month).

For $10,000 per month, you will have a tailored-to-you plan, with weekly short videos, daily posts and stories. Videos would go on TikTok, IG, and FB. Daily interactions, which include liking imagery from accounts that fit within your target market, will be integrated during high activity times.

It’s your social and your budget - to some degree, you call the shots. We make all of our agreements flexible to accomodate your unique situation.

If you have an in-house team, we offer a-la-carte solutions (like premium reels and ads) that help you reach your goals!

AD SPEND:

We charge 20% of your ad spend to manage all of your ads and analytics. The content can either be commissioned through us, or provided to us.

FAQ FOR FINDING YOUR Social Media BUDGET:

Do you want videos, photos, and graphics?

How many posts per week? Story posts as well?

What social platforms are best for you? Instagram, Facebook, TikTok, Twitter (X), Pinterest… all of the above?

Would you like to increase your engagement through targeted interactions?

Do you want social media content, social media management, or both?

Will we be handling Ads and boosts? What budget do you have for social media ads?

How much does video cost?

Our video services start as low as $5,000 and typically from $25,000+

We offer commercial production, music video production, social media videos, explainer videos, brand videos, lifestyle videos, animated videos, cocktail videos… so many videos!

At $5,000+ We are producing something awesome for your small or local business! This could be something like an interview, an explainer video for your YouTube, or a video for your social ads

For $25,000+ you would be looking at something like a regional commercial or a longer-form video (1-4 minutes), including music videos, brand videos, website landing page videos, lifestyle videos, and animated videos

for $100,000+ we are likely pricing national commercials or documentaries

FAQ FOR FINDING YOUR video BUDGET:

What types of videos do you need? (If you’re not sure, we will help you figure this out)

How long is the video(s)?

How soon do you need the video(s) done?

Is this a one-off or are you looking for ongoing content and material?

What will be required in terms of sets, settings, and locations?

If people are in the video, who? Do you want us to cast them? Do they need hair and makeup? Are they top models who charge as much as the video itself to be featured in it?

What are the audio needs? Voiceovers, On-site recording, Sound effects, Stock music, licensing a popular tune, adding the audio through social, or going all-in with custom composition?

How many cuts of the video? (I.E.: you need a one-minute video with a 30-second cut and 3 x 15-second cuts)

How much does IMAGERY cost?

Our photography services start as low as $500 though typically land around $5,000+

In a world obsessed with video (and for good reason - it works), it almost seems as though photography takes a backseat. However, we all know better than that - stills are still important! Ads, website imagery, social media posts and stories, presentations, tradeshows and events, prints and printed materials, labels and packaging, handouts… imagery defines your brand. Often, you will need to have your imagery combined with graphics, and perfectly cohesive with your video. That is why we always recommend capturing both photos and videos during each shoot, especially if it is a highly involved shoot with ample pre-production. Do it right or do it twice!

At $500+ We are getting coverage of your short event, taking pics of your local business, or getting the perfect shot of your product to be used across the web.

At $2,500+ we are capturing a set of images, either studio or lifestyle

For $5,000+ We are capturing a variety of product images - studio, lifestyle, or both

for $10,000+ we are booking the perfect models, hair and make-up artists, and locations - wardrobe and product styling, with meticulous attention to detail. Nothing against the lower tiers, this budget simply allows for more time, energy, and… more

FAQ FOR FINDING YOUR Photo BUDGET:

Is this a one-hour event that needs coverage, studio product imagery, or a full set of lifestyle images for your CPG product?

Do you want ongoing photography/ content, or is this a one-off?

How many images do you need?

How many unique setups do you need?

Props? Models? Bottles?

How much time and materials will be going into pre-production?

Graphic Design! Custom templates, billboard design, and a lot of graphic design assets start at $1,000

Branding packages start at $10,000+

We take the time to write a custom proposal

THE MORE YOU LET US KNOW ABOUT YOUR PROJECT, THE MORE ACCURATE OUR PROPOSAL WILL BE. IF YOU AREN’T HAPPY WITH WHAT WE PROPOSE, LET US KNOW - WE ARE MORE THAN HAPPY TO REVISE. You are worth the time, every time.

Invest in Your Success: Get Your Money's Worth!

At Smiley Face Media, we believe that content should not only fit your budget but also deliver long-lasting impact. We understand the significance of standing the test of time. That's why we offer you a guarantee – our commitment to providing content that defines you and your brand, without cutting corners or compromising on quality.

Are you tired of wasting your hard-earned money on products or services that provide little value? We understand that getting your money's worth is essential. After all, your time is precious, and you deserve to see results for the investments you make.

Investing in You
When you invest in our content services, you're investing in your success.

We work closely with you to create compelling and engaging content that resonates with your target audience. Whether you need a captivating blog post, an attention-grabbing social media campaign, or a persuasive sales pitch, our team is here to deliver.

Quality Over Quantity
We strongly believe that quality should never be sacrificed for quantity.

While some may offer inexpensive options, remember the old saying: "You get what you pay for." Cut-rate content may save you a few dollars upfront, but it won't provide the longevity and impact that your brand needs to thrive.
Our content is carefully crafted to ensure a perfect blend of creativity and substance. Our experienced writers are masters of their craft, capable of crafting captivating narratives, persuasive arguments, and engaging storytelling that will leave a lasting impression on your audience.

Effective Results
content isn't just about words and visuals on a page; it's about achieving results.

We pride ourselves on understanding your brand's unique voice, values, and goals. Content for organic growth and content supported by an ads budget can achieve wildly different results - consider how much of your budget needs to go towards creative vs placements and Remember, your investment isn't just financial; it's an investment in your brand's future. By partnering with us, you're ensuring that you receive the best return on your investment and that your content stands out from the competition.

Don't Skimp, Thrive!
In a competitive marketplace, it's crucial to set yourself apart. Don't settle for mediocre content that fades into the background. Stand out and make your mark!

We're confident that our commitment to excellence, creativity, and outstanding results will exceed your expectations. Your success is our success, and we look forward to helping you take your brand to new heights!

UNDERSTANDING more about How Original Photos and Videos ARE Priced

In the ever-evolving world of visual media, original photos and videos hold immense value for individuals, businesses, and the creative industry as a whole. These unique works of art capture moments, tell stories, and evoke emotions. However, determining the pricing for original photos and videos is a complex process that takes into consideration several factors. Here's an insight into how these precious creations are often priced.

1. Licensing Terms

The licensing terms play a crucial role in determining the price of original photos and videos. Licenses can vary widely, depending on factors such as usage rights, exclusivity, duration, and geographic reach. For instance, a photo or video intended for limited use on a personal blog would have a different price tag compared to one that will be used in a national advertising campaign.

2. Production Costs

The production costs associated with the creation of original photos and videos also impact their pricing. These costs include the equipment used, any required props or models, location fees, post-production expenses, and the time and skills invested by the photographer or videographer. The complexity and quality of the final output also influence the overall pricing.

3. Expertise and Reputation

The expertise and reputation of the photographer or videographer can significantly influence the pricing of their original work. Accomplished professionals with a proven track record and a strong portfolio command higher prices as their creations are perceived to hold greater artistic and commercial value. Their experience, skill set, and unique artistic vision are often reflected in the pricing of their original photos and videos.

4. Market Demand

Like any other product or service, market demand plays a role in the pricing of original photos and videos. If there is a high demand for a specific style or subject matter, prices tend to increase. Additionally, scarcity and exclusivity also impact the perceived value of these visual creations. Limited edition prints or exclusive rights to a particular original photo or video can drive up its price due to the higher demand and exclusivity factor.

5. Usage Type

The intended usage of the original photo or video plays a significant role in pricing. Commercial usage, such as in advertising campaigns or publications, usually attracts higher prices due to the potential for greater exposure and potential financial gain for the buyer. On the other hand, personal or non-commercial usage may have a lower price point.

6. Market Standards

Lastly, market standards and industry norms also play a part in determining the pricing of original photos and videos. These standards take into account factors like geographic location, prevailing rates, and the practices of other photographers and videographers in the industry. While there may be variations, adhering to these market standards helps maintain a sense of fairness and consistency in pricing.

In conclusion, pricing original photos and videos involves a careful consideration of various factors, including licensing terms, production costs, expertise and reputation, market demand, usage type, and market standards. By factoring in these variables, creators and buyers can arrive at a fair price that reflects the artistic value, production efforts, and market demand of these valuable visual assets.